Shifting the Political Landscape: Lessons from the Latino Community with Daniel Garza
In the latest episode of the Going Big! Podcast, Kevin Gentry welcomed Daniel Garza, founding president of the Libre Initiative, to explore the growing influence of Latino voters in America and the transformative power of leadership and grassroots advocacy. From his family’s humble beginnings as migrant farmworkers to his leadership role in one of the nation’s most impactful Latino organizations, Daniel’s story is both inspiring and deeply relevant to the shifting political landscape. You can listen to the full episode here.
A Latino Voice for Freedom and Prosperity
Daniel Garza’s journey began in the fields of Washington State, where he worked alongside his family as a migrant farmworker. His parents, Mexican immigrants with only a fourth-grade education, instilled in him a commitment to hard work and faith. Through sheer determination, Daniel earned his GED, entered public service, and eventually served in the White House under President George W. Bush.
But it was his realization of a critical gap in Latino representation—particularly from a center-right perspective—that led him to found the Libre Initiative in 2011. “In the absence of good ideas, bad ideas take hold,” Daniel explained, emphasizing the need to advocate for principles of limited government, free markets, and individual freedom within the Latino community.
The Growing Latino Electorate
With over 60 million Latinos in the U.S., this community represents more than 20% of the population. However, as Daniel highlighted, Latino voters are far from a monolithic group. The diversity within the community—spanning countries of origin, socioeconomic backgrounds, and religious affiliations—has created a dynamic and evolving voting bloc.
In the 2024 election, Latinos are expected to play a pivotal role, particularly in swing states like Nevada, Pennsylvania, and Florida. Daniel predicts record turnout, with approximately 25% of Latino voters casting ballots for the first time. His work with the Libre Initiative has been instrumental in fostering greater political engagement, focusing on economic opportunity, safety, and the foundational freedoms that make the U.S. unique.
Addressing the Issues
One of the most compelling parts of the conversation centered on the key issues driving Latino voters today. Inflation, job opportunities, and rising costs of living dominate concerns, outweighing divisive cultural debates or partisan loyalty. Daniel noted, “Latino voters are asking themselves: Who can make my life and my family’s life better?”
This pragmatic approach reflects a shift in political engagement, with Latinos increasingly evaluating candidates and policies on their merits rather than party affiliation.
Leadership Development and Media Representation
The Libre Initiative has not only reshaped the conversation around Latino issues but has also cultivated a new generation of leaders. Figures like Cesar Grajales, national spokesman for Libre, exemplify this effort. Through media platforms like Univision and Telemundo, the organization has amplified its reach, bringing center-right perspectives to millions of viewers.
Daniel’s commitment to mentorship and leadership training reflects the principles instilled in him early on: empowering others to rise and lead.
A Vision for the Future
Despite challenges, Daniel remains optimistic about the future. “This is still a battle of ideas, but we’ve never been freer, healthier, or more prosperous as a nation,” he said. His belief in the resilience of the American system and the transformative power of individual and collective action is a testament to his faith in the Latino community and its role in shaping America’s future.
Conclusion
Daniel Garza’s story is one of perseverance, vision, and action. His work with the Libre Initiative underscores the importance of engaging diverse communities, fostering leadership, and advocating for policies that uplift all Americans.
To hear more of Daniel’s incredible journey and insights, tune in to the full Going Big! Podcast episode here. Let his story inspire you to think big, lead boldly, and make a lasting impact.